Consumer
Make it distinctive, engage and be relevant, ensure brand integrity,
develop a hook, build a story, make it stand out, keep it simple, we want it
to be ‘wow’... these are deliverables our clients ask of us everyday. This is
what you can expect from Shine.
La Loterie Romande
We have partnered with the Loterie Romande since 2008 to create engaging game environments and create awareness for their new product offerings
Shine has developed more than 60 scratch tickets, creating new brands and playing universes. We have also developed numerous POS campaigns and more than 15 consumer campaigns including print and TV.
Watch the Paradiso video
Watch the Rento video
Butty
Shine was mandated to help re-position the Butty brand, building on its Swiss heritage
We partnered with the Butty marketing team to establish the brand’s pillars and the desired brand experience.
We designed the brand’s new iconic logo.
We activated the brand through new packaging, print advertising and POS material.
Le Pie
Shine joined forces with House of Foods in 2013, to promote LePie specialty foods on the Swiss market.
We developed a 360°support package starting from the definition of the brand’s strategic assets (visual vocabulary and key messages)
and then activated the brand creating packaging, sales and consumer print material, POS communication, outdoor sales material.
Swisslos
Shine has partnered with Swisslos since 2011 in the development of engaging scratch ticket brands and game environments.
Shine has designed more than 30 ticket brands and game universes and has developed more than 15 POS
campaigns to raise awareness and purchase of these new games.
Thai Kitchen
Our collaboration with TK started in 2005 with packaging work. Since then, we have helped bring this authentic Thai Food brand to life.
Shine has renovated the TK logo as well as its entire packaging range.
We continue to provide support in consumer promotions, print advertising and POS communication.
Nestlé Baby Cereals
Since 2009, Shine has been working with both the Global and the Swiss Infant Cereal teams to bring new products and health professional campaigns to life.
Shine has worked on 4 global initiatives and has developed more than 20 packs and BTL
communication for the Swiss Market.
Shown here is packaging for a new premium range of Infant Cereals.
Stur
Shine helped Sturdrinks launch its new range of water enhancers on the European market. Our collaboration started in 2012 and is ongoing.
We partnered with Sturdrinks to develop new packaging, consumer sampling and print material, POS communication, print campaign and sales detailers.
Igennus
Shine helped Igennus Healthcare Nutrition, the UK's leading specialists in omega-3 science, launch the MindCare
range in 2014. We partnered with the Igennus marketing team to establish the brand’s pillars
and visual vocabulary. We designed the brand’s new logo. We activated the brand through new packaging,
POS material, consumer communication and sales detailers.
Our collaboration with Igennus extends beyond the MindCare range.
Since 2011, Shine has been helping Igennus with packaging, consumer and corporate communication.